When freelancers aren't enough and an agency is too much.
Witness is the Fractional Creative Department for brands in between.
Creative direction on retainer. Execution on demand.
20+ years of brand and creative work for some of the most recognized companies in the world.
The Work
Conceptualized a social campaign that ignited cultural buzz and generated 33 million social impressions with an 89% net sentiment lift.
Led a 360° rebrand that featured award-winning photography and boosted website traffic by 22% in the first 60 days of launch.
Created a demand generating launch campaign that featured a custom card game that sold out 6,000 decks in hours.
Your brand is the face of your company.
Not an afterthought.
The Partnership
Creative direction on retainer.
An embedded creative leader for your brand. Strategic direction, creative reviews, and senior thinking woven into your month.
Each engagement begins with a planning session to map priorities, includes ongoing creative direction on active work, and closes each quarter with a session looking ahead.
Project work, on demand.
A full creative team assembled and led for the moment you need it.
Each project starts with a clear brief, timeline, and price. Witness leads creative direction from kickoff to delivery across print, digital, social, and more.
More nimble than an agency.
More committed than a freelancer.
Lauren Rogers
Founder & Creative Director
After more than 20 years leading, ideating and creating for top agencies, like TBWA\Chiat\Day, DDB, Digitas, RAPP and Cashmere, Lauren Rogers founded Witness. She brings extensive experience concepting, leading and shaping global brands from Nike to Google Play to Nissan.
Driven by great work and an entrepreneurial spirit, today she partners with ambitious companies to build brands that stand out.
The best brands are smart & creative.
Let’s work together.
Witness takes on a small number of partnerships each year. Inquiries welcome.